Digital technology transforms the air traveler experience

Roch Muraine
February 26, 2019

5 Innovations to get passengers where they need to be easier, faster and safer.

Today, millions of people take flights each day. Long wait times at check-in and security lines rank among the top irritants for travelers. As well, navigating unfamiliar airports, locating terminals and gates, finding restaurants and specific retail stores can be daunting.

Airport authorities and airlines are working diligently to ensure that travelers enjoy a smooth, safe journey. To help tackle the challenges we’ve mapped out 5 digital steps that we believe will help deliver a whole new travel experience.

Passenger using self check-in kiosk for blog post

5 Steps ease the journey

1. Planning and booking

A journey starts even before a traveler arrives at the airport. Solutions that reduce congestion in the airport and airlines’ contact center and reservation systems can help optimize operations through automation. The use of natural language chat bots with artificial intelligence (AI) can efficiently complement the real human experience.

2. Arrival at the airport

Personalized information that is communicated to each traveler, according to their precise geolocation in the airport, can help them navigate the airport efficiently. Interacting with an airport service bot can greatly improve the passenger experience. Queue information and walk-time to gates, are just a couple of examples.

3. Baggage Check-in

Customized bots can provide real-time interaction with travelers to let them know which documents to have ready and when. Communications are automatic, fast and secure, and delivered with a personal touch.

4. Dwell time

The idea behind ‘dwell time’ is to optimize the traveler experience while they wait for their flights. Offering pervasive Wi-Fi increases traveler satisfaction, as well, it enables communications to travelers’ mobile devices to provide retail offers, restaurant vouchers, flight updates and relevant news. Providing the airport with the ability to collect passenger data and consumer habits through the Wi-Fi offers new revenue streams that can be explored.

5. Post-travel

Once the passenger has landed, providing help to locate baggage, connect with friends and family, find a ride to their hotel or home, or locate a great place to eat can make the journey just a little more pleasant.

Learn more about our airport solutions and how it can help airport authorities and passengers benefit from a 21st century transportation experience.

Roch Muraine

Roch Muraine

Worldwide Sales Director for Transportation, ALE

Roch Muraine leads the ALE global transportation business practice, responsible for the rail, road, air and sea sales. His more than 20 years of global experience in IT, network and telecom marketing, and extensive involvement in field as well as operational activities make him ideal for this role. 

Roch holds an engineering degree in Computer Science from ESI Paris, and a postgraduate Masters in Telecommunication from Institut Mines-Télécom. 

You can reach Roch on Twitter at: @MuraineR.

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